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Mark Armstrong's avatar

"Don’t present your book as an assignment to be graded. Present it as an opportunity for that individual person to have their own personal success."

Now THAT's great marketing advice-- thanks for sharing!! 👍🙏

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Alison Langley's avatar

I’m pitching at the moment. This couldn’t have come at a better time.

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Katie Sadler's avatar

Yay, I hope it’s given you some good suggestions to work with!

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Alison Langley's avatar

Yes! I’m wondering how to incorporate the “what’s in it for you” more strongly in my query letter. The trick with query letters is getting in all the info in a short, pithy way.

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Katie Sadler's avatar

Happy to take a look if you want to email your ideas over! Or I’m thinking of doing a pitch challenge on Insta later this week if you want to test it more widely…

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